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Fairy Elle is a worry doll who helps children with worries and help turn nights into a relaxing adventure for all the little dreamers.

product design

Logo   Branding    Packaging    Marketing material    Social media 

Doll    Website    Photography

The brand

I designed the Fairy Elle logo to capture the brand’s whimsical, magical essence with a playful pastel palette and a light, fairy-like font. The logo strikes a balance between enchantment and simplicity.

Design was extended across all brand elements to create a cohesive and enchanting brand experience.

fairy elle
screenImacFairy-Elle.gif
fairy elle gorgeous logo
fairy elle photography
charlotte murphy fairy elle

I developed a lovable brand through promotions, photography and social media posts that helped to change children's lives through positivity.

Marketing
brochure literature
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